American shoppers misled by greenwash, Congress told

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Dans les rayons d’un supermarché en Floride. 33% des produits alimentaires lancés aux Etats-Unis en 2008 se prétendaient “naturels”. ©AFP PHOTO/Joe Raedle/Getty Images

More than 98% of supposedly natural and environmentally friendly products on US supermarket shelves are making potentially false or misleading claims, Congress has been told. And 22% of products making green claims bear an environmental badge that has no inherent meaning, said Scot Case, of the environmental consulting firm TerraChoice.

Guardian

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